Principal Content Designer. As the first content designer at UiPath, I built the discipline from the ground up — auditing the platform, mapping the customer journey, and leading the work to give a sprawling automation platform one coherent language.
15+ years bringing clarity and usability to enterprise software, automation and e-commerce platforms, and global product ecosystems.

I gave a sprawling automation cloud one coherent vocabulary — from audit to journey map to a governed terminology system and streamlined navigation, then an AI assistant that scaled it.
Read case study →
Rebuilding Wayfair's fragmented advertising tools — its second-largest revenue source — into one experience sellers could actually trust.
Read case study →
From 10% sizing coverage to 80% in two weeks — doubling size-chart engagement and lifting conversion 6% on covered items. Then the model spread: imagery standards, fit education, and BabyCenter buying guides.
Read case study →The page that recruits the marketplace. I defined the content with Supplier Marketing, wrote the positioning, copy & FAQ, and handed design a content-first wireframe — shipped globally.
Read case study →
Benchmarking, workshops, and A/B tests to realign a dated homepage around real user needs — then a blueprint trained global teams to replicate.
Read case study →
A nine-category system of co-branded buying guides and expert reviews that taught first-time parents what to buy and why. Drove 2.2–5.6% conversion.
Read case study →Kamila's insights and strategic recommendations change the course for projects and lead them to success. When she's on your team, listen to her — her design and user insights show you the way.Alex Pokorny — Digital Marketing & Analytics Leader
At home in the hard stuff.
I'm Kamila — Mila to most people. Polish-raised and Minnesota-based, I'm a content designer and strategist who makes complex products feel intuitive. For more than a decade, I've partnered with product, design, and engineering teams to simplify experiences and build content systems that scale.
My work sits at the intersection of language, systems thinking, and product design — defining information architecture, building terminology frameworks, and shaping content standards for design systems. Whatever the surface, I'm focused on one thing: helping people understand what they can do, where they are, and what happens next.
I believe great content design isn't really about words — it's about understanding people, finding the patterns, and making complexity disappear.
When I'm not designing, you'll usually find me around a table with family and friends, planning my next travel adventure, testing recipes from an ever-growing cookbook collection, or tending to my garden and enjoying the slower pace of creating things that grow.
They're problems of structure, naming, and mental models. My job is to find the upstream cause — then design the words, systems, and decisions that make the experience feel obvious.
Confusing copy is usually a symptom — of murky structure, a missing model, or a decision no one made. I trace it upstream before I touch a sentence.
Words are part of the interface, not a coat of paint applied at the end. The right name can do the work of an entire screen.
A shared vocabulary is the foundation of a coherent product. Agree on what something is, and the rest of the design gets easier.
Distill complexity to its simplest form — then build the governance and frameworks that keep it clear as the product grows.